Today's definition - Anaphora

Anaphora –
1. In language - using a pronoun or similar word instead of repeating a word used earlier. “He threw the ball which bounced..”
2. In rhetoric - the repetition of a word or phrase, often at the start of successive utterances and used for emphasis. e.g. “We shall not flag or fail. We shall go on to the end. We shall fight in France, we shall fight on the seas and oceans...”