Flesh-forming Cocoa

In the Royal Academy Notes that I reviewed the other day there is only one advertisement. That’s a shame because I do love Victorian adverts – such a source of interest and amusement. This is the advert – for Cadbury’s cocoa.


At the time there were lots of posters advertising Cadbury's absolutely pure Cocoa - sustains against fatigue - increases muscular strength - with admirable nutritive, flesh-forming qualities. I’m not quite sure what flesh-forming properties were but they were obviously considered very important in 1890!

LIES, damned lies and advertising..

I fancied some soup yesterday and discovered a packet in the cupboard alongside the tins. The packets I buy just require to be stuck in a cup and have hot water added. Instant soup. I had opened this packet that Jo got before I realised it had to be done on the hob. Still, it would only take 5 minutes according to the packet.



Can someone please tell me how it can only take five minutes when the instructions require that you out it in a pan and add COLD (in capital letters) water, bring to the boil and simmer for five minutes. If anyone has a cooker that can bring cold water to the boil instantly can they please let me know – I’d like one!

I’m tempted to have a go at them under the Trades Descriptions Act and force them to change all their packets – that would larn ‘em!
Advertising,

Silk Cut

 


Many years ago I smoked Silk Cut cigarettes. They had some skilful adverts.




Nowadays, with cigarette advertising banned here we are denied the opportunity to admire some of the campaigns they use abroad like this super Greek set.


But don’t forget, as Brooke Shields once said, “Smoking kills. If you're killed, you've lost a very important part of your life.”